Observations – Page 4

They don’t know your name..just your number..

April 25, 2011April 25, 2011Observations, The Engagement Tieranalyst, Ashton Kutcher, Demi Moore, Facebook;, Klout, Online social networking, Real Story Group, Real-time web, Salesforce.com, Seth Godin;, Social Media, social media monitoring, social media monitoring block, Social Web, Tony Byrne;, Tweetdeck, Twitter;, Web 2.0, World Wide Web

Over the last few weeks I’ve been thinking about the news that Klout and Radian6 are working together having seen my friend @Robert_Rose tweet about it and I seem to have an obscure English 80’s

An Audience with Brian Solis

April 7, 2011April 7, 2011ObservationsAltimeter Group, Amazon, Brian Solis, digital analyst, Facebook;, media eco-system, media ecosystems, personal media ecosystems, Seth Godin;, Social Media, social media lens, Web Engagement

A couple of weeks ago I was fortunate enough to attend SDL’s Return On Engagement Summit both in Boston and in New York. As part of these events we had Brian Solis as our guest

Has CRM Finally Decided it Owns the Customers Digital Voice?

March 30, 2011March 30, 2011ObservationsAlterian;, Business, Cloud applications, Customer engagement, Customer experience management, Information technology management, Marcel LeBru, Marketing, Radian6 CEO, Saleforce.com, Salesforce.com, Scott Liewehr, SM2, Social Media, Twitter;, web content;, Web Engagement

So, today Salesforce.com has moved to acquire Radian6, a respected and possibly ‘leading’ vendor in the relatively new space of Social Media Monitoring (SMM), a rival to products like Alterian’s SM2 product that I knew

Adding Pervasive to the Engagement Lexicon (a new Russian doll)

March 17, 2011March 17, 2011Observations, The Engagement TierContent Management, Customer engagement, Customer experience, Laurence Hart, Marketing, Twitter;, Web Content Management;, Web Engagement, web engagemt, web experience

As you know I have recently joined SDL and I have been delighted to find a new twist on the business of engagement that I write about on this blog, something we call Pervasive Engagement.

Back Up to the Plate

March 5, 2011March 5, 2011ObservationsDennis van der Veeke, Frank Gilbane, Gilbane, Lawrence Flynn, Mary Laplante, New York City, Otto de Graaf, Outsell, Scott Liewehr, SDL Tridion, Sophie Pibouin, United States;

So… around a year ago I was merrily blogging that I had left the vendor tribes and become a real boy as I became an affiliate analyst for Outsell’s Gilbane Group and looked forward to

Localization – Do You Know the Dutch?

February 15, 2011February 15, 2011Content Management, ObservationsCMS, Content Management, local marketer, localization, translation, web content management guy

Late last year, I was on a business trip to do a keynote speech Amsterdam. Over dinner the night before I was asked a really interesting question – ‘Do you know the Dutch?’ Notice the

Throwing The Vendor Baby Out With The Implementation Bath Water?

February 4, 2011February 4, 2011Observationsanalyst, author, Business, CMS, content author, Content Management, Content Management Systems;, Drupal, Tony Byrne;, web content management replacement projects, web strategy;

This is a post that I’ve been meaning to write for a while. having seen plenty of examples over the years of web content management replacement projects and a common perception that any problem is a tools

The Answer to Every Web Content Publishing Problem Is a Bicycle?

January 12, 2011January 12, 2011Content Management, Observationsanalyst, Blog software, car analogy, Computing, Content Management Systems;, Drupal, Jon Marks;, Twitter;, Web development, web experience, web presence, WordPress, World Wide Web

A couple of things have inspired this post, firstly Quora’s insistence that the answer to every CMS question is Drupal, (actually more correctly the communities answer to every question) and a chance encounter of a fellow

Who Will Buy This Web Engagement?

December 23, 2010December 23, 2010Content Management, Gilbane, Observations, The Engagement TierBlog software, Computing, Content Management, Content Management Systems;, Digital media, Social Media, Web Content Management;, web content;, Web Engagement, web engagement management strategy, WordPress, World Wide Web

As the holidays approach, my SKY+ hard disk (PVR/Tivo thing) is brimming with movies ready for the onset of quality time with my young family. Perhaps our viewing pleasure as I recuperated from what I

Content vs Conversation – no.. email is not a CMS…

November 9, 2010November 9, 2010ObservationsContent Management, web content;, web governance, website

I’ve just had a great conversation with a new Gilbane client (a really switched on bunch of folks) and one of the guys used the expression “content vs conversation” when talking about the way content

You say tomato, I say tomato, you say WEM, I say WEM..

October 25, 2010October 25, 2010Gilbane, Observations, The Engagement Tieradvocate, analyst, Business, Consumer behaviour, CRM;, Customer engagement, Customer experience, Customer experience management, Customer relationship management, Irina Guseva;, Marketing, Mary Laplante, Social Media, Twitter;, Web Engagement, Web Engagement Management, web engagement strategy, web experience, Web Experience Management

When you say WEM, do you say Web Experience Management or Web Engagement Management? What does it mean and does it matter and what about CEM? Well, in this post I want to explore that,