Web Experience Management

You say tomato, I say tomato, you say WEM, I say WEM..

Posted on October 25, 2010 by Ian Truscott

When you say WEM, do you say Web Experience Management or Web Engagement Management? What does it mean and does it matter and what about CEM? Well, in this post I want to explore that, in direct response to a couple of things – firstly I promised in my latest post over at the Gilbane..

Engage with a Persuasive Web Experience

Posted on April 1, 2010 by Ian Truscott

This post was originally published on the Gilbane Group blog, shortly after I started in April 2010 – that blog has now changed hands and many of the original post removed, so I wanted top preserve my writing here… Hi, I’m Ian Truscott and as you may have seen I’ve recently joined our WCM practice..