Skip to content

Ian Truscott

Helping B2B tech companies create ART (Awareness, Revenue & Trust)

  • Home
  • Blog
  • About Me
  • Speaking
  • Get In Touch

Tag: web content management replacement projects

Throwing The Vendor Baby Out With The Implementation Bath Water?

Posted on February 4, 2011 by Ian Truscott

This is a post that I’ve been meaning to write for a while. having seen plenty of examples over the years of web content management replacement projects and a common perception that any problem is a tools problem. Also, I confess having been in sales situations as a vendor that have preyed on the fact that an organization perceived that..

CategoriesObservations
(c) Ian Truscott 2008-2021 - but please feel free to quote or share with attribution