social media monitoring tools

Inside the Google Walled Garden

Posted on October 16, 2009 by Ian Truscott

I admit I am a big Google advocate, I have spent a fair amount of time at their cool European HQ In London, at partner events and I even coded the first shipped iteration of our Google Search Appliance Connector (thankfully now looked after by proper developers!). Also, I admit I’ve only spent a few..

Software Developers: The New Rock Stars of Marketing

Posted on September 18, 2009 by Ian Truscott

I smiled at this the other day -“Software Developers: The New Rock Stars of Marketing” – it comes from the article ‘Out of the Box’ published a few weeks ago in the UK Financial Times, that talks about the role of technology in marketing in the new media age. The smile is because this is pinned up..