Technology_Internet – Page 2 – Ian Truscott

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Creating ART (Awareness, Revenue & Trust)

I’ve Written a Book!

September 7, 2009September 7, 2009Books, Content Management, Web EngagementConsumer behaviour, Customer engagement, Marketing, Technology_Internet, Web Engagement

I’ve written a book – alright quite a small book admittedly and when I say ‘I’ve written’ – I do mean with the help of various members of our marketing team – @karengibbons, @bob_barker and

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Techrigy and Persuasive Content

July 31, 2009July 31, 2009Persuasive Content, Web EngagementAlterian Content Manager, brand advocate, Content Management, Facebook Inc, Facebook;, iPhone, Marketing, Online social networking, SM2, Social information processing, Social Media, Social Web, Technology_Internet, Twitter;, web analytics;, Web Content Management;, web content;, website

A couple of weeks ago Alterian aquired Techrigy who specialize in Social Media Monitoring and whilst its obviously exciting to be part of an organisation that is confidently aquiring and growing – it’s even better

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Seven Deadly Sins White Paper

February 14, 2008February 14, 2008Content ManagementDesign, enterprise software;, Implementation, software selection process;, software selection;, Technology_Internet

The presentation I gave at IMS has been turned into a white paper, with assistance from Kerry one of our marketing managers – you can get it at our website here: Seven Deadly Sins Discussion

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