Resurrecting Persuasive Content

Recently I’ve undertaken a career move that has taken me from working for a software vendor, taking our products to market, back to the world of consulting, sharing my experience and advising clients on how to take their products to market. Alongside some super smart folks at Tahzoo, I’m working with our clients to help..

Blog Tip #1 – The Why? Measurement, motivation and me

It may surprise you to learn that as a ‘more occasionally than I would like’ blogger and lets face it ‘occasionally lapsed’ blogger (according to my chum Robert Rose)  I am asked for advice about blogging, but this week I was. I’ve read so many tips about blogging over the years, some I’ve learned from..