campaign management – Ian Truscott

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Creating ART (Awareness, Revenue & Trust) for B2B tech companies

Will “mobile first” one day seem as ridiculous as “Internet Explorer” first?

February 13, 2013February 13, 2013The Engagement Tiercampaign management, Computing, Digital Clarity Group, Facebook;, Google;, Internet, Internet Explorer, iPad, iPhone, mobile device, mobile devices, smart phone, smartphone, Tablet computer, Technology, Tim Walters, ubiquitous web, web analytics;, web content delivery, web designers, Web development

Ridiculous isn’t it to say “IE first”, yet in the olden days of web development when browser compatibility was no such thing – web designers had to think like this, to create a web presence

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Into the Engagement Tier…

July 30, 2010July 30, 2010Gilbane, The Engagement Tieranalyst, application server infrastructure, campaign management, Content Management, Content Management Systems;, content management/delivery applications, decoupled systems, Facebook;, Josh Bierhof, Twitter;, web analytics;, web content delivery, web destinations, web site centric world, YouTube

This article was originally published on the Gilbane Blog back in July 2010, when I was an analyst there. That blog has now changed hands and many of the posts removed I wanted to preserve

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