Laurence Hart – Ian Truscott

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Creating ART (Awareness, Revenue & Trust)

Adding Pervasive to the Engagement Lexicon (a new Russian doll)

March 17, 2011March 17, 2011Observations, The Engagement TierContent Management, Customer engagement, Customer experience, Laurence Hart, Marketing, Twitter;, Web Content Management;, Web Engagement, web engagemt, web experience

As you know I have recently joined SDL and I have been delighted to find a new twist on the business of engagement that I write about on this blog, something we call Pervasive Engagement.

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Joining the Trend for WCM Trends

January 6, 2010January 6, 2010Content Management, ObservationsASP.NET, Barb Mosher, Content Management, content management system;, Content Management Systems;, Enterprise content management, Java;, Jon Marks;, Laurence Hart, Online Marketing, Peter Monks, Seth Gottlieb, Social Web, Web content management system, Web Content Management;, Web Engagement

I’m going to kick off 2010 with a blog post about Web Content Management, enough for now of my wittering on about my place in the social web or even web engagement. Content is still

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