Been encouraged to Twitter and get further involved in the online community – you can follow me at http://twitter.com/iantruscott. It took me a while to get my toe in the water, but I am definitly in now. Did the obvious things first, wrote two entries that were exactly 140 characters long – then started to view the world through “what’s twitterable” eyes (or is that tweeterable?). Is writing this post worth a tweet… hang on.. stop! But who am I twittering as?
Facebook – what am I doing now – is easier, I know the audience, well sort of – I am the me who is the friend / school classmate / husband / brother / son, – on LinkedIn I am the ex-colleague, vendor representative, partner – professional relationship. On Twitter – am I supposed to all of those things?
That’s the problem with the social web right now, our real relationships are more subtle, what I share with a school friend I haven’t seen in 25 years, someone I met Saturday for a beer and my colleagues at work are all distinctly different.
I haven’t always been the “today me”, some people expect me to be “1996 me” – to refer to that set of references that form our relationship.
Some people call me ‘Trussy’ – (if you don’t know me really well and you call me that, I’ll be irrationally pissed off), to others I am bruv, son, Mr T, Ian or that bloke that did that presentation at Kick Off last year.
They want and expect a different level of intimacy, profesionalism, openness – I can’t possibly distill the real me into a single on-line entity.
Does this mean I have to choose?
Fancy more of this?
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I’m a B2B CMO, advisor and podcast host at Rockstar CMO. Although, I’m not a rock star, but a marketing leader, strategist, content marketer, columnist, speaker, industry watcher, and creator of ART (Awareness, Revenue, and Trust) for the companies I work with. But most of all, an enthusiastic tea drinker.
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The half-baked thoughts shared on this blog may not reflect those of my employer or clients, and if the topic of this article is interesting or you just want to say hello please get in touch.