Brand – Ian Truscott

Loading

Creating ART (Awareness, Revenue & Trust)

Real Life Customer Service is the Benchmark for Digital (Or Just Don’t Piss People Off)

November 22, 2016February 11, 2019Content Marketing, Customer Experience ManagementBrand, Coffee in Seattle, digital marketer, Facebook;, Food and drink, Marketing, Social Media & Networking, software;, Starbucks, Technology_Internet

This week I enjoyed a few hours at a roundtable for marketing folks, organised by Marketing Week, the subject of the discussion was personalisation. As we went around the table, articulating our experience of personalisation,

Continue Reading

Customer Experience – More Than a Pretty App

March 8, 2014May 24, 2021Customer Experience ManagementAmazon, Brand, Business, Customer experience, Customer experience management, Digital Clarity Group, Marketing, Scott Liewehr

This post has been brewing for a few months, seeded by a bar conversation I had with Scott Liewehr from Digital Clarity Group a few months ago, as it seemed to us that the focus

Continue Reading

Back To Top